The Renewal Reminder: Before Y Days email is sent to customers a set number of days before their subscription is scheduled for renewal.
This notification helps prepare customers for upcoming charges by giving them enough time to review their plan details, update payment information, or make any necessary adjustments.
It plays a vital role in improving transparency and reducing payment-related issues, while also strengthening customer trust.
Assign the number of days before renewal you want this email to send.
Key Use Cases
- Notifying customers about an upcoming renewal in advance.
- Providing billing details and expected charge dates.
- Reminding customers to update expired or soon-to-expire payment methods.
- Giving subscribers the option to modify or manage their subscription.
Personalization Merge Tags
Sublium supports personalization for renewal reminders through merge tags, making your messages clear and relevant.
Commonly used merge tags include:
{{subscriber_first_name}}: Customer’s first name.{{subscriber_last_name}}: Customer’s last name.{{subscription_id}}: Unique subscription ID.{{subscription_item}}: The product linked to the subscription.{{subscription_total}}: The amount scheduled to be charged.{{subscription_next_payment_date}}: The exact renewal date.{{card_update_url}}: Direct link to update payment information.{{my_account_url}}: Direct link to manage subscriptions.{{renewal_payment_link}}: Direct link to renew their subscription.
Explore customizing WooCommerce subscription emails in our documentation.
Best Practices
- Be proactive: Send reminders early enough for customers to take action.
- Keep it transparent: Clearly mention the billing date and amount due.
- Encourage updates: Prompt users to refresh expired cards to avoid failed payments.
- Add helpful links: Make it easy for customers to manage their subscription in one click.
By setting up the Renewal Reminder: Before Y Days email in Sublium, you can keep customers informed, minimize billing surprises, and ensure smoother renewals.
