Dipa Shaha
Verified Author
Dipa Shaha

FunnelKit Editorial Team At a Glance

  • A dedicated team of writers, marketers, designers, support specialists, and engineers sharing comprehensive WooCommerce knowledge.
  • Over 15 years of hands-on experience with WordPress and WooCommerce, delivering practical solutions.
    Trusted by and supporting more than 38,500 WooCommerce store owners worldwide.
  • All tips, strategies, and recommendations are grounded in real, first-hand experience and tested results.
  • Rigorous multi-stage review process led by Marketer, Entrepreneur, WooCommerce Expert Daman Jeet Singh to ensure top quality.

Who Are We?

The FunnelKit Editorial Team is a group of real-world WooCommerce users who believe in the power of WooCommerce.

Rooted in a commitment to customer success, our goal is to help small WooCommerce businesses grow profitably.

That’s why we create helpful content, including how-to tutorials, tips, and curated lists, to help you gain knowledge and choose the tools you need to grow your business with WooCommerce.

Our Team Includes:

Marketers and content strategists who’ve helped thousands of businesses grow.

Support leads who understand real customer problems and how to solve them.

Designers who specialize in human-computer interaction (HCI) help us implement it effectively.

Developers who know WooCommerce inside and out, and recommend what truly works.

Writers who are passionate about WordPress, technology, and sharing actionable insights.

What Sets Us Apart

We use and test every plugin we write about.
We share honest, practical feedback, not feature lists.
Every guide is reviewed multiple times, so it’s perfect to a T.

No content is published unless it adds real value to our users.

Experience

Backed by 15+ years of real-world experience, we deliver more than just words.

Our team doesn’t just write about what’s popular; we write about what truly works.We create practical, real-world content designed to help you grow your WooCommerce business.

Whether it’s how-to tutorials, plugin recommendations, or tips, everything we share is based on what’s worked for real stores we’ve helped.

No guesswork, just tried and tested strategies.

Choosing the right plugin can make or break your WordPress experience. With so many options out there, we know our recommendations matter.

That’s why we don’t just list features. We actually use and test every plugin ourselves.

To make sure each piece delivers real value, it goes through a multi-step review process led by Daman Jeet Singh (a marketer, entrepreneur, and WooCommerce expert who knows the game inside out), ensuring the highest quality and accuracy.

Connect with the founder and share your thoughts on FunnelKit!
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Recent Blogs

How to Send Automated WooCommerce Subscription Reminder Emails and Reduce Churn

How to Send Automated WooCommerce Subscription Reminder Emails and Reduce Churn

Managing subscriptions in WooCommerce can be challenging.  One of the biggest frustrations I’ve noticed is when customers forget to renew or let their payment details expire. This small slip often leads to failed payments, cancellations, and rising churn. I’ve found that automated WooCommerce subscription reminder emails are one of the simplest yet most effective ways to solve this.  A timely reminder not only reduces failed renewals but also improves customer satisfaction by keeping them informed and in control. In this article, I’ll break down how to set up automated reminders in WooCommerce, why they work, and how they can help you protect recurring revenue while building
Dec 10, 2025 Editorial Team
The Ultimate Guide to WooCommerce Subscription Management (2026)

The Ultimate Guide to WooCommerce Subscription Management (2026)

Managing subscriptions in WooCommerce can feel a bit like running a marathon in flip-flops. Yes, you can make it to the finish line, but it won’t be smooth or enjoyable without the right setup. If you run a WooCommerce store, you already know this. Selling a subscription is simple.  The real work begins when you have to manage everything that comes after. A customer wants to pause their plan for a month. Someone’s credit card fails on renewal. Another user wants to downgrade from Pro to Basic halfway through the cycle.  These are everyday subscription challenges. And without the right WooCommerce subscription management system, they turn
Dec 9, 2025 Editorial Team
5 Proven WooCommerce Subscription Upsell Strategies to Skyrocket Your AOV

5 Proven WooCommerce Subscription Upsell Strategies to Skyrocket Your AOV

The real threat to eCommerce growth in 2026 isn’t a lack of traffic. Instead, it’s the rising cost of acquiring it. With Customer Acquisition Costs (CAC) at an all-time high, relying solely on one-off purchases is no longer sustainable. The most profitable WooCommerce stores aren’t just selling products; they are selling recurring value. If you want a reliable way to offset rising ad costs and squeeze maximum revenue from every transaction, subscription upsells are your fastest path forward. This isn’t just about suggesting a “related product” at checkout. It is about strategically converting a one-time buyer into a recurring subscriber before they even leave your funnel. 
Dec 9, 2025 Editorial Team

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